Smith-LeRoy Funeral Home Woodstock
Web Presence Audit
Meiller Digital score as of April 2026
Audit Report
Automated scan results — 6 audit categories
Over 60% of searches are on mobile. Non-responsive sites lose the majority of traffic.
Every extra second of load time costs 7% in conversions. Google penalises slow sites.
Without HTTPS, browsers show a 'Not Secure' warning — 40% of visitors leave immediately.
Outdated design erodes trust — 75% of consumers judge credibility by website aesthetics.
↳The design feels dated and relies on an older template style reminiscent of early 2010s websites.
46% of all Google searches have local intent. Missing contact info means lost leads.
Stale content signals neglect. Customers question whether you're still in business.
Additional Notes (4)
- The navigation bar text is small and tightly packed, creating a cluttered appearance.
- The use of stock photography with high-contrast, opaque red overlay boxes makes the text feel heavy and visually disjointed.
- Inconsistent padding and spacing between the primary image and the information cards create an unbalanced layout.
- The logo and header section lacks a cohesive grid system, making the layout feel like a series of disconnected modules rather than a unified design.
How You Compare to Other funeral-home Businesses in Woodstock
City Rank
#10/13
Category Rank
#2/2
vs Average
-1.3 below average
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