What's Working
- Website exists and is accessible
Issues Costing You Customers (7)
- Hero background image is "bg-image-fpo.jpg" — FPO (For Position Only) placeholder from 2014 upload, never replaced
This impacts your visibility and customer trust online.
- All media uploads from 2014/07 — site was built in 2014 and never significantly updated
This impacts your visibility and customer trust online.
- Plain text "NAVIGATION" button instead of hamburger menu — dated UX pattern
This impacts your visibility and customer trust online.
- No CTA button above the fold on any page
This impacts your visibility and customer trust online.
- Dated serif typography (italic body copy) — 2015-era aesthetic
This impacts your visibility and customer trust online.
- Hero image crops to meaninglessness on mobile
This impacts your visibility and customer trust online.
- No online booking or consultation request form
This impacts your visibility and customer trust online.
Search Ranking
Search Query
“law firm St Thomas Ontario”
Position
page 1, position 3-4 (behind Brightling)
How You Compare to Other law_firm Businesses in London
City Rank
#95/134
Category Rank
#4/5
vs Average
-1.8 below average
Before & After Preview
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